Analyze keyword frequency and density in your content to optimize for SEO.
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💡 Density Guidelines
Keyword Density: The Complete Guide
What is Keyword Density?
Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of SEO, keyword density can be used as a factor to determine whether a web page is relevant to a specified keyword or keyword phrase.
Why does it matter?
While not the only ranking factor, using keywords appropriately helps search engines understand your content. However, using them too often (keyword stuffing) can lead to penalties. This tool helps you find the right balance.
How to Calculate
The formula is simple: (Number of times keyword appears / Total word count) * 100. For example, if your keyword appears 5 times in a 100-word paragraph, the density is 5%.
Best Practices
- Aim for a natural flow of reading.
- Focus on 1-2% density for primary keywords.
- Use synonyms and related terms (LSI keywords).
- Write for humans first, search engines second.
Content Optimization Glossary
- Keyword Stuffing
- The practice of loading a webpage with keywords in an attempt to manipulate a site's ranking. This is a "Black Hat" SEO tactic and can lead to penalties.
- Stop Words
- Common words like "the", "is", "at", "which" that are usually filtered out before processing natural language data.
- LSI Keywords
- Latent Semantic Indexing keywords. These are words and phrases that are semantically related to your primary keyword.
- Long-tail Keywords
- Longer and more specific keyword phrases that visitors are more likely to use when they're closer to a point-of-purchase or when using voice search.
- TF-IDF
- Term Frequency-Inverse Document Frequency. A statistical measure used to evaluate how important a word is to a document in a collection or corpus.
- Word Cloud
- A visual representation of text data where the importance or frequency of each word is shown with font size or color.
Frequently Asked Questions about Keyword Density Analyzer
There's no perfect number, but generally 1-2% is considered safe. The focus should be on natural, high-quality writing rather than stuffing keywords.